sail

Restaurant ads brief
2026-07-30

7-day spend$597.63
7-day impressions151,835
7-day leads3
7-day avg CPL$199.21

Performance Summary

Scoped to Sail-named restaurant campaigns in act_305550522185383. The active delivery is concentrated in Sail Restaurant Lead Magnet 3. The strongest historical restaurant ad remains the Advantage+ nearby search visibility concept at $127.72 CPL; the current active Advantage+ rebuild has one lead at $238.12 CPL. The hard-targeting variant spent $104.08 with zero leads and should stay paused or be rebuilt before more spend.

1 live ad is starved: Nearby Search Visibility Gap - Feed + Story (No Advantage+). No created-paused creative is now delivering.

Recent Creatives

NameCampaignAd setStatusSpendImpr.CTRLeadsCPLFlag
Nearby Search Visibility Gap - Feed + Story (Advantage+)Sail Restaurant Lead Magnet 3US 25+ Advantage+ - Restaurant Rank - Qualified ConversionACTIVE$240.1933,6191.16%1$240.19
Nearby Search Visibility Gap - Feed + Story (No Advantage+)Sail Restaurant Lead Magnet 3US 35+ hard - Restaurant Rank - Qualified ConversionACTIVE$0.0000.00%0-live but starved
[02] Image Feed - Nearby Guests First PageSail Restaurant Lead MagnetUS 35+ hard - Restaurant Rank - Qualified ConversionPAUSED$0.0000.00%0-
[01] Image Feed - Private Dining Search GapSail Restaurant Lead MagnetUS 35+ hard - Restaurant Rank - Qualified ConversionPAUSED$0.0000.00%0-
Nearby Search Visibility Gap - Feed + Story (Advantage+)Sail Restaurant Lead MagnetUS 25+ Advantage+ - Restaurant Rank - Qualified ConversionCAMPAIGN_PAUSED$255.4387,9581.67%2$127.72
Nearby Search Visibility Gap - Feed + Story (No Advantage+)Sail Restaurant Lead MagnetUS 35+ hard - Restaurant Rank - Qualified ConversionCAMPAIGN_PAUSED$104.0830,3021.61%0-

Scale / Hold / Pause

Scale

AdAd setSpendCTRFreq.LeadsCPLReason
Nearby Search Visibility Gap - Feed + Story (Advantage+)US 25+ Advantage+ - Restaurant Rank - Qualified Conversion$255.431.67%1.042$127.72beats average CPL with healthy frequency

Hold

AdAd setSpendCTRFreq.LeadsCPLReason
Nearby Search Visibility Gap - Feed + Story (Advantage+)US 25+ Advantage+ - Restaurant Rank - Qualified Conversion$238.121.16%1.021$238.12delivering but not a clear scale signal

Pause

AdAd setSpendCTRFreq.LeadsCPLReason
Nearby Search Visibility Gap - Feed + Story (No Advantage+)US 35+ hard - Restaurant Rank - Qualified Conversion$104.081.61%1.000-meaningful recent spend with zero leads

Competitor Angles

Meta Ads Library API access failed for the available token, so no live ad-library examples are claimed here. Public positioning worth testing: Toast pushes easy Google/Meta launch, owned channels, and ROAS visibility; Popmenu pushes AI marketing, SEO/AEO/GEO visibility, and guest loyalty automation. The new concepts keep Sail anchored on a sharper lead magnet: showing the restaurant exactly who is winning nearby search.

New Variants

Local Rank Gap

Local Rank Gap

Show operators that nearby dinner demand is decided before the guest reaches the website.

Primary: When someone searches for dinner nearby, your competitors may be getting seen first. Sail's free Restaurant Rank Report shows where your restaurant appears, who is winning the block, and the next moves to climb.

Headline: Check your restaurant rank

Description: Free local search report for restaurants.

Landing: https://restaurant-rank.sailtech.ai/?utm_source={{site_source_name}}&utm_medium={{adset.name}}&utm_campaign={{ad.name}}

Private Dining Search Gap

Private Dining Search Gap

Capture high-value private-event searches that usually leak to better-ranked competitors.

Primary: Private dining inquiries are high-intent, but they often start in search. Get a free Restaurant Rank Report and see whether your event space shows up when local planners are ready to book.

Headline: Win more private dining searches

Description: Find the local keywords your event business is missing.

Landing: https://restaurant-rank.sailtech.ai/?utm_source={{site_source_name}}&utm_medium={{adset.name}}&utm_campaign={{ad.name}}

Off-Peak Covers

Off-Peak Covers

Position rank reporting as a practical way to fill weak dayparts without guessing.

Primary: Slow nights usually have demand nearby. Sail's free Restaurant Rank Report shows the local searches you are missing, which restaurants are winning them, and where to focus before the next off-peak push.

Headline: Fill the tables competitors miss

Description: See the searches that can drive off-peak covers.

Landing: https://restaurant-rank.sailtech.ai/?utm_source={{site_source_name}}&utm_medium={{adset.name}}&utm_campaign={{ad.name}}